When it comes to Innovation and Technology, most people are used to hear, read and see names like Facebook, Google, Microsoft and so on. But…
I am predicting that someone else will lead the upcoming 3.0 and it is no one of these giant companies. I think that Accenture will take a very important role in the near future.
If you ever heard of Accenture then the chances are it was in the context of a typical consulting firm like the PWC’s, Delloites, and McKinsey’s of this world. But as you can see in the graph above, they are preparing for a great battle and are building up their army of smart people.
Don’t get me wrong, the big players like Amazon, Facebook, google etc, they are all advanced too but they try to sell you solutions, their solution, and in my opinion, this is not what this 3.0 digital disruption is or should be about.
I do not work at #accenture nor do I know anyone there, but based on what I read over the past few months and also see based on other metrics, it seems that they are currently the only company who really tries to understand that it is not about the solutions, but about the tailored integrations into companies and enterprises.
Advanced technologies need to empower your employees and not diminish them. First and foremost you need to understand people and then you need to add the right technology to benefit them and the company.
If you are a service oriented company, which most big companies are now, you need to understand that your staff, your people are the differentiator for the overall success.
We have to stop thinking in the terms of either Human or Bot, what we need to create are cyborgs…Humans that are enhanced and empowered through technology.